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We can phrase it more accurately by actions we CANNOT do:

  • We CANNOT “Increase concentrations of substances from the earth crust in the biosphere”
  • We CANNOT “Increase concentration of synthetics (man-made molecules) in the biosphere”
  • We CANNOT “Destroy and alter habitats and eco-systems by physical means (eg. mining, farming, etc.)”

Environmentally this

  • The earth temperature has to be stable within its natural variations
  • Supply of food has to be sufficient
  • Biodiversity has to be maintained
  • The Eco systems must be able to absorb the manmade emissions which cannot be avoided


Sustainability has become a much used word. To clear the confusion, we define sustainability by its original definition:

Development that meets the needs of the present without compromising the ability of future generations to meet their own needs.

Brundtland, 1987

We are on a mission – we start with climate change

Sustainability is a large word, that covers multiple aspects of environmental implications.

At MÅLBAR, we have decided to start focusing on the climate change measured by CO2-e, as we see this as the main driver for several of the environmental challenges, we all face.

We are very well aware of all the other aspects and look forward to be bringing measurable data into these discussions too in the future.

We are on a mission – we start with climate change.

Average yearly CO2-e emission per person
Denmark (in tons)

In Denmark, the climate emissions from physical products constitute the largest fraction of each citizen’s consumption – 35%

In comparison with the rest of EU, Denmark have the 5th highest emission per household, and have ”relatively high emissions associated with food, manufactured products including furniture and fuel for transport”

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