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About us

MÅLBAR is founded by a team of passionate and experienced furniture and design specialists.

With MÅLBAR we are on a journey to democratize LifeCycleScreenings within our industry and thereby providing accessible and valuable insights and knowledge about the climate emissions of our products, where to improve most efficiently, and to promote knowledge about new and promising materials.

The partnership behind MÅLBAR was created in 2020 where Anders Koefoed and Jakob Aaen was both working for renowned, danish furniture company FDB Møbler.

Anders was head of CSR and Product development, and Jakob was head of International Sales. During this collaboration, it became clear that our industry needs a new “language” within the Sustainability topic. We simply needed a better way to communicate the impact of the positive and thoughtful decisions taken in the CSR department – this was both for internal use, to lift the common knowledge as well as externally to secure better commercial excellence.

Anders had been working on a tool to do just this in more than 2 years at this time, and from this basis MÅLBAR was created.

Driven by the ambition of changing our industry for the better

Jakob Aaen - MÅLBAR

Jakob Aaen

Co-founder, Head of Commercial activites

Educated in corporate economy and management and with 12 years of experience in various commercial roles in the global Furniture- and Design-industry.

Jakobs role in MÅLBAR is to secure commercial excellence together for our customers as well as business development and the spread of MÅLBAR within our industry.
+45 41 11 31 10

Anders Koefoed - MÅLBAR

Anders Koefoed

Co-founder, Head of Analytics and Data

Educated as a Mechanical Engineer and with +30 years of experience within product development in various industries including +10 years in the Furniture and Design industry with both product Development and LifeCycleAssessments.

Anders focus on the development of our tool, the precision and collection of data and the promotion of new materials.
+45 28 18 52 46

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